Sometimes even I think I sound like a broken record player, but I also don’t think I can say it enough: the future of cannabis is in data. However it raises a good question: what are you supposed to do with the data?
Boris Tsibelman, CTO of InvestInCannabis, and the rest of his team are firm believers that at the current moment there aren’t enough people utilizing the data in the industry. To do what, exactly? To support burgeoning businesses.